Okay, the new J.C. Penney's commercials use "Music Box" by Regina Spektor as the background jingley music. I thought I was okay with musicians selling their souls for retail purposes, since, you know, Feist has those iPod mini commercials with "1 2 3 4," plus a few others that I can't readily recall. And there's probably some decent money in it. But, seriously? J.C. Penney and Regina Spektor? That's like Ryan Adams pairing up with Kohl's, or Blondie backing up some freaking Doritos ad, or Cat Power modeling for Chanel, or Wilco with Volkswagen... oh wait. But honestly, I actually really like this song and now it's forever tainted.
EDIT: Not ten minutes after writing this, there was an ad with Vera Wang for Kohl's. Just a friendly notification.